Advice for PCOs #1: Money and People

This new series of posts will be detailing bits and pieces of advice for our PCOs and fellow Republicans. As citizen activists, such know-how is important to effective operations, and by supplying such information to you lovely folks, we hope to help you to help us fight the good fight.

Now, read away!

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Power is derived from two main sources – money and people.

If a political entity possesses a large amount of money, they can use those resources to run massive advertising campaigns, finance recruitment drives, and bring on paid staff. Technology, trappings, and sophisticated organizational methods are all available to such entities.

If a similar entity already has a following whereby they can field large amounts of people, they can deploy such persons to spread word about their campaign rapidly, widely, cheaply, and if done right, quite effectively. An example of such an entity is a campaign involving a political candidate who is also some kind of celebrity, and thus has either name recognition or a dedicated following which already exists. Such large amounts of people can also be used to procure large amounts of small sum donations, as well as to justify a public relations strategy which might proclaim that the campaign is a popular movement which is sound for that very reason.

The reality of operating as Republicans in Seattle is that we are sorely lacking in both of these two things. There is little money being invested in GOP activity in our area, and as of this writing, we are are not able to field large groups of volunteers. This is plainly not the case for our distinguished competition, the Democrats, though we are not aware of the specifics of their operational details.

But it's not all doom and gloom: Perhaps with a little bit of money, we can get some more people, or perhaps with a few people, we can get a little more money. Then a slow accumulation of one could feed the growth of the other, and over time, we could end up with a relatively large amount of both.

What do you think about all this? Leave questions in the comments section!

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